Your clients will be able to think of plenty of reasons not to spend their spare cash on protecting themselves.
Brochure
So we’ve produced an unbranded brochure ‘Do we really need protection?’ specifically for when you're selling protection to couples.
It tackles the most common objections clients have to buying protection - ‘We’re too young’, ‘It’ll never happen to us’, and ‘We can’t afford it’ - and shows how little the state would provide in their time of need.
We include our debt protection sales aid in the back of this brochure.
Download 'Do we really need protection?' PDF
Size: A4 - 18 page - 371kb
Online publication date: Apr 10
Order literature - www.brightadviser.co.uk/literature. Order before 1pm and we’ll send your literature out on the same day.
Unbranded tear-off pads
We've designed these pads for you to use in face-to-face meetings with your clients. We've left blank spaces in each for you to complete your client's information - you can then tear the sheets off and give them to your clients to take away.
Protection? I can't afford it, life costs enough
This one shows that your clients can afford protection - for little more than the price of a few occasional treats.
Protection? No need, the state will look after us
This sales aid allows you to show your clients what the shortfall would be between their monthly outgoings and state benefits if they were to become seriously ill.
Protection? I already have insurance. I don't need any more!
Your client might insure their mobile, their boiler and even their pet. But what about them? This unbranded sales aid puts the cost and value of personal protection into perspective.
Approach letter
We’ve also produced an approach letter that you can copy and paste into your own letterhead and send to both your existing and new clients.
Download our 'Approach letter' PDF
Size: A4 - 1 page - 27kb
Online publication date: Apr 10
